BF Goodrich Outstanding Trails
BFGoodrich® Tires
BFGoodrich® Tires today announced that nominations are now open for the 2013 Outstanding Trails program. Off-road clubs in the U.S. and Canada may now submit trails in their area that they believe are worthy of a grant for maintenance or refurbishing. Nominations may be made via Facebook or Twitter.
Trails are selected based on uniqueness, terrain type and enthusiast following.
“Off-road communities demonstrate true enthusiasm for the sport and passion for our products,” said Rodrigo Alonso, light-truck brand category manager for BFGoodrich Tires. “Being able to give back to this community by helping maintain and refurbish off-road playgrounds is our way of showing appreciation.”
Now in its eighth year, the Outstanding Trails program is conducted in collaboration with Tread Lightly! and the United Four Wheel Drive Associations (UFWDA) and is dedicated to the responsible use and preservation of off-road trails while promoting the trails’ conservation efforts. To date, the program has awarded more than $100,000 in grants to 30 off-road trails nominated by 29 clubs throughout the U.S. and Canada.
Consumers can visit BFGoodrich’s Facebook page http://www.facebook.com/bfgoodrichtires or Twitter handle @bfgoodrichtires between Oct. 6, 2012 and Jan. 31, 2013 to post their nominations for trails to be considered for the competition. BFGoodrich will select three trails and announce the winners at the Easter Jeep Safari on March 31, 2013.
Previous winners of Outstanding Trails grants include:
Previous Canadian Outstanding Trails and Clubs (2006-2012)
Quinn Trail, Ontario, Canada – Ottawa Valley Offroaders Club
Whipsaw Trail, B.C. – Rover-Landers of British Columbia
About the Outstanding Trails Program
The BFGoodrich® Tires Outstanding Trails program was established in 2006 to raise awareness for responsible use and preservation of off-road trails while providing support in the trails’ conservation efforts.
Both Tread Lightly!® and UFWDA are non-profit organizations dedicated to responsible and ethical outdoor recreation. BFGoodrich Tires collaborated with these two groups to select the finest off-road trails and continues to work with these organizations on restoration and education initiatives.