RVBusiness Guide
RVBusiness
Although September’s Elkhart RV Open House trade show was cancelled you can find new 2021 recreational vehicles - that would have been at the show - in a special digital preview package called “RVB’s 2021 RV Model Year Guide” from RVBusiness.
The Sep/Oct issue is just now hitting mailboxes nationwide, the Elkhart, Ind.-based trade journal quickly turned to its existing staff, a top-notch team of freelancers and to a new formula for surplus distribution of the 80-page Guide section as a stand-alone digital publication via trade and consumer organizations. So, ultimately, the Guide itself reached the bulk of the industry and as many as 1.74 million North American RV consumers.
Click here to read the guide online.
“It’s an approach – reaching out to the wider industry as well as consumers with an array of new RV model year debuts -- that we never would have thought of if we hadn’t been faced with a colossal obstacle like Covid-19 and if a number of front line trade groups, consumer clubs and website operators hadn’t helped us out by posting or digitally circulating the Guide section,” said RVB Publisher Sherm Goldenberg.